What Women Buy
These are the people who are going to make or break your profitability.
It’s time to get to know them.
At home
Women account for 85% of all consumer purchases including everything from cars to health care.
- 91% of real estate purchases
- 66% of personal computer purchases
- 92% of vacation-related purchases
- 80% of healthcare purchases
- 65% of automobile purchases
- 89% of banking services purchases
- 93% of food purchases
- 93 % of over the counter pharmaceutical purchases
At work
Women hold the majority of procurement positions in corporate environments. They are:
- 55% of the world’s purchasing agents
- 46% of the world’s purchasing managers
- 52% of the world’s wholesale and retail buyers
- 69% of the world’s HR managers
- 59% of the world’s financial managers
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SHEvuk Consulting Terms of Service
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